Sales Quota Calculator - Calculate Sales Targets Free 2025

Set realistic sales targets and calculate required activities for your sales team. Free sales quota calculator for individual rep quotas, deals needed, and daily activity targets.

Sales Team Configuration

Enter your revenue goals and team details

Annual Revenue Target ($)

Number of Sales Reps

Expected Quota Attainment (%)

Typically 70-85% across sales teams

Average Deal Size ($)

Close Rate (%)

Quota per Sales Rep

Annual Quota (Adjusted)

Per rep, accounting for 80% attainment

Monthly

Quarterly

Weekly

Daily

Required Activity Metrics

Deals Needed (Annual)

0 deals

≈ 0.0 deals per working day

Leads Required (Annual)

0 leads

Based on 20% close rate

Leads/Month

Leads/Week

Setting Effective Sales Quotas

Realistic Targets: Set quotas 20-30% higher than expected attainment. Most teams achieve 70-85% of quota.

Activity-Based: Break down revenue goals into required activities (leads, meetings, deals) to make quotas actionable.

Market Conditions: Adjust quotas based on territory, product maturity, and market conditions for fairness.

Why Sales Quotas Matter: Well-designed quotas align team efforts with company goals, motivate high performance through clear benchmarks, enable accurate revenue forecasting, and identify training needs by tracking individual performance against targets.

Sales Management Best Practices

•Track both leading (activities) and lagging (revenue) indicators

•Review quotas quarterly - adjust for seasonality and market changes

•Ramp new hires gradually: 25% quota month 1, 50% month 2, etc.

•Use SPIFs and accelerators for over-performance

•Ensure quota is achievable - demotivated reps underperform

•Provide daily/weekly activity targets to help reps stay on track